Family traditionsince 1915

How to choose a private label duvet and pillow manufacturer – a guide for wholesalers, retail chains and brands

Duvet quilting – AMW Nawrot plant

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A guide for wholesalers, retail chains and brands

How to choose a private label duvet and pillow manufacturer

Building your own line of duvets and pillows, or looking for a new supplier for your brand? The manufacturer you choose will shape quality, margin and lead times for years. In this guide we have gathered the questions worth asking before you place a first order. We write from a manufacturer’s point of view – at AMW Nawrot in Poland we have been making duvets and pillows since 1915.

Quilting duvets and pillows at the AMW Nawrot plant
Quilting · Pyrzowice, Poland
1915family tradition, 100% Polish-owned
245employees
20,000 m²of production space
10,000duvets a day
288B2B clients, incl. 12 retail chains
26delivery countries

At a glance

Six things worth checking

Before you send your first request for quotation, go through this list. It will save you months and a lot of stress.

01

Who manufactures and where

Ask which stages the supplier carries out in-house – and whether you can visit the plant.

02

Certificate numbers

OEKO-TEX® Standard 100, RDS, GOTS – check the numbers in the issuers’ databases.

03

Social audit

Sedex SMETA and the option of running your own factory audit.

04

MOQ, lead times, samples

Agree them in writing before you place an order.

05

Delivered cost

What counts is the cost in your warehouse, not just the unit price.

06

Confidentiality

Your design, quilting pattern and packaging stay yours.

Who manufactures and who distributes

Factory and wholesaler – two roles, both needed

Manufacturers and wholesalers both work in the bedding trade. Each brings something different – it helps to know when to talk to which.

MANUFACTURER Factory sewing · filling Your brand / chain large runs, own specification Wholesaler stock, small orders Shops, hotels fast delivery DIRECT OR VIA WHOLESALE

When the factory, when the wholesaler?

The manufacturer designs, sews and fills the products. If you are building your own brand, ordering large runs or need a non-standard specification, talk directly to the factory – that is where you influence filling, fabric and packaging.

The wholesaler combines the ranges of many suppliers, holds stock and delivers quickly. For smaller quantities of many different products, it is often the more convenient partner.

In-house productionPlant visitFilling composition
AMW

Everything is made in our two plants in Pyrzowice and Czeladź, Poland. We wash feathers and down, dry them at 110°C and sort them in our own sorting plant (about 4 tonnes a day), so we state the exact filling composition and always distinguish goose from duck raw material.

Certificates

Certificates that matter

A logo without a number says little. Ask for the number, check the scope and the expiry date. Read more in our guide Certificates on duvets and pillows.

OEKO-TEX Standard 100

OEKO-TEX® Standard 100

The finished product is free of harmful substances.

Ask about: certificate number and product class (I = safe for babies).

OEKO-TEX STeP

OEKO-TEX® STeP

A responsible site: chemicals, environment, health and safety.

Ask about: whether it covers the whole site.

RDS – Responsible Down Standard

RDS

Down and feathers with respect for animals, traceable origin.

Ask about: certificate number and whether it covers your product.

GOTS – Global Organic Textile Standard

GOTS

Fabrics made from organic fibres.

Ask about: scope of the certificate.

Sedex Member

Sedex / SMETA

Ethical audit: labour rights, health and safety, environment, ethics.

Ask about: results of the latest audit.

certificate no.CU 853597 issuer’sdatabase VALID ✓

How to check it?

Enter the number from the label in the issuer’s database (OEKO-TEX, Textile Exchange for RDS, GOTS). You will see who and which products the certificate covers and whether it is valid.

AMW

We hold OEKO-TEX® Standard 100 (product class I), OEKO-TEX® STeP (no. 23000847), RDS (CU 853597) and GOTS (CU 1000237), and as a Sedex member we undergo SMETA audits. Current certificates are available on request.

Cooperation model

Private label or white label?

Both models end with your brand on the shelf. They differ in how much you design yourself and how fast you can start.

YOURS fabric and fillingyour choice quilting patternexclusive design size and pipingfor your market + PACKAGING AND LABELS

Private label

A product designed from scratch: filling, fabric, quilting pattern, size, piping and packaging. You get a collection nobody else has.

ExclusiveYour specification
AMW YOUR BRAND proven productfrom the AMW range your labeland packaging FASTER START

White label

The manufacturer’s proven duvets and pillows with your sewn-in label and in your packaging. A faster start and shorter lead times.

Fast startShorter lead times
In-house print shop for labels and inserts
Sewn-in labels with your logo
Bags and printed packaging
Packaging design

Confidentiality

Your design stays yours

Good private label cooperation is built on trust. Before you start, agree a few simple rules with the manufacturer.

This is how we have worked with wholesalers, retail chains and brands for years – we do not name our customers or the brands we make for them.

  • We do not disclose customersWe do not say who we produce for.
  • NDA on requestWe sign a non-disclosure agreement before the project starts.
  • Exclusive designYour quilting pattern and packaging are not offered to other customers.

MOQ, lead times and samples

How long does it take and from how many pieces?

Lead times depend on whether you choose a product from our range or a design under your own brand.

START 1–3 daysproducts from our range 1–2 weeksprivate label about 1 monthfirst order DELIVERY depending on quantity

Minimum order and samples

The MOQ is agreed individually – it depends on the product, fabric, filling and packaging. Products from our range can also be shipped in smaller quantities. Samples: with a first order you always approve a sample before production starts.

MOQ agreed individuallySample before production

Logistics

Compare delivered cost, not just price

When comparing offers, calculate the cost of goods delivered to your warehouse. From Poland, deliveries to most European countries take a few days.

PackagingShipping
Poly bag or printed bag
EAN codes and outer cartons
Packed for shelf or e-commerce
Pallets
Full truckloads – lower cost per piece
26 countries, incl. Switzerland
Threads in the AMW Nawrot sewing room
Sewing room
Fabric warehouse at AMW Nawrot
Fabric warehouse
Palletised shipping from the AMW Nawrot warehouse
Palletised shipping

Checklist

Before your first order

Print or copy it – with this list, the first call with a manufacturer takes fifteen minutes and the quote arrives faster.

  1. Specification: product (duvet, pillow), filling, fill weight, fabric, size, quilting.
  2. Target market and its sizes (e.g. 135×200, 155×220 or 140×220 cm).
  3. Certificates to appear on the packaging.
  4. Packaging, insert card, sewn-in label and EAN – who prepares the artwork.
  5. MOQ, price, payment and delivery terms in writing.
  6. An approved sample before production starts.
  7. First delivery date and a plan for the next ones (forecast).
  8. Confidentiality rules and the option of a factory audit.

For wholesalers, retail chains and brands

Let’s talk about your collection

Tell us which products you are interested in, in what quantities and for which market. We usually reply within one working day.

  • Our own plants in PolandPyrzowice and Czeladź – from quilting to packing.
  • In-house printing and designLabels, inserts and packaging design for your brand.
  • Certificates on your packagingOEKO-TEX® Standard 100, RDS or GOTS.

Questions from buyers

Frequently asked questions

The questions wholesalers, retail chains and brands ask most often before a first order.

Send an enquiry
What is the minimum order quantity (MOQ)?

The MOQ is agreed individually – it depends on the product, fabric, filling and packaging. Products from our range can also be shipped in smaller quantities.

What are your lead times?

Products from our range ship within 1–3 working days, private label orders take 1–2 weeks depending on quantity, and a first order about a month.

Can I supply my own fabrics or filling?

Yes. We also manufacture using customer-supplied materials, to your specification.

Do you sign a non-disclosure agreement?

Yes, we sign an NDA on request. We do not disclose who we produce for, and a customer’s design is not offered to others.

Can we audit your factory?

Yes. Buyers and auditors are welcome at our plants in Pyrzowice and Czeladź, Poland.

Can certificate labels appear on my packaging?

Yes, if the product is covered by OEKO-TEX® Standard 100, RDS or GOTS certification.

About the author: this guide was prepared by the team at AMW Nawrot sp.k., a family-run manufacturer of duvets, pillows and mattresses from Pyrzowice, Silesia, Poland, with a tradition dating back to 1915. We manufacture under our own brands and under our customers’ brands in our plants in Pyrzowice and Czeladź.